Post by moon125 on Nov 1, 2024 21:22:27 GMT -6
You have made a website, launched it on the Internet, what to do next? For any business, launching a website is a new stage in development. Especially in cases where the website is not launched with an updated design, but is the "first pancake".
In this article you will learn:
What to monitor after launching a website?
Why does a website need maintenance?
What is the impact of content improvements and updates?
Why should website maintenance be regular?
What to watch for after launching a website
It is necessary to wait 2-3 months until the site is indexed by search engines, monitor the reaction of users, and study behavioral factors.
Behavioral factors include the following indicators:
bounce rate (ratio of all visitors to orders received);
what pages users visit;
average time spent by a user on the site;
how users navigate the site, what information they are missing;
user reaction to the site and the site's reaction to user actions.
Develop the site
Based on the results of the analysis, you need to start making improvements. Because the effectiveness of the site directly depends on its convenience and simplicity for your customers.
Why does a site need technical support?
Creating a website is an important and responsible step. However, simply creating a website is not enough. In today's competitive environment, you can't just launch a website and sit still, waiting for orders.
To get visitors, have orders and keep your site in the top lines of search results, you need to continue working in this direction. Regular tracking of behavioral factors allows you to develop a web project.
The resource is being developed using:
new features for viewing your order;
detailed description of the product, photos, videos, real reviews;
hiding or showing the price on the website;
discounts, promotions and other advantageous offers;
simplification of the ordering process;
user's personal account;
additional information about the seller company;
smart calculator in the catalog;
banners on the main page, in the catalog or blog;
and other design improvements that help the user place an order.
For example, for a large information portal, it is necessary to constantly develop new articles on current topics. On an online store, it is necessary to track the behavior of users and adjust the site design to their actions - an intuitive interface. If you have a corporate site, then you will need your own webmaster or a personal manager selected for you by the IT company.
In addition to the above, it is necessary to monitor the technical availability and performance of the site. Caring owners regularly make a backup copy of the site or entrust this work to the technical support department. This will come in handy in the event of a large-scale breakdown. The site can be restored with minimal losses and in the shortest possible time. All these actions include technical support for the site.
Technical support for the site
Technical support of a website is a whole complex of activities aimed at maintaining the resource's functionality and its natural promotion in search. It is divided into maintaining the relevance of content and maintaining the functionality of the website.
Keeping content up to date
Site support includes:
periodic filling with text and media materials selected by the client or developed by the company providing this service;
technical work focused on monitoring and maintaining the resource's performance. Maintenance allows you to keep the site on schedule around the clock.
Site support can be:
periodic, when the content on the site is updated 1-2 times a week;
permanent, when the site is filled with text materials every day.
It is important to understand shopify website design that using only text filling, the site will have to be "pulled by the ears" to the expected result. We recommend using technical maintenance (included in the technical support of the site).
Maintaining the functionality of the site
Maintenance of the site is as important as the content. With the help of monthly maintenance, you can monitor the resource status, prevent various technical failures and fix them as they are detected. Maintenance gives confidence in the integrity, safety and useful improvements of the site.
Website maintenance
Read more about what is included in technical support and what advantages it has in the articleSite support: customization, updates and content edits
For greater effect we recommendSEO promotion, so that there is a natural search movement.
Website promotion
Are your website not sending you any requests? People will buy from you if they know about your website, and for that you need promotion. Don't wait until search engines index your website and start showing links in search results. Take action from the first days of launch.
Promotion is based on marketing, requires investments and the presence of sources of target visitors. Search engines and social networks act as sources of target audience.
Depending on the direction and area of business, the following promotion methods are used:
Search engines (SEO promotion and contextual advertising);
Targeted advertising in social networks;
Copywriting (creation of content based on key queries);
Creating a mobile application.
The most complex process is the promotion of a large online store, corporate or premium site. It includes all possible sources and methods of promotion, a large budget and effort.
Website promotion from the first days
Let's sum it up
Technical support for the site is needed for:
natural search engine optimization (SEO) based on key queries and content quality;
maintaining the resource in working order 24/7.
In this article you will learn:
What to monitor after launching a website?
Why does a website need maintenance?
What is the impact of content improvements and updates?
Why should website maintenance be regular?
What to watch for after launching a website
It is necessary to wait 2-3 months until the site is indexed by search engines, monitor the reaction of users, and study behavioral factors.
Behavioral factors include the following indicators:
bounce rate (ratio of all visitors to orders received);
what pages users visit;
average time spent by a user on the site;
how users navigate the site, what information they are missing;
user reaction to the site and the site's reaction to user actions.
Develop the site
Based on the results of the analysis, you need to start making improvements. Because the effectiveness of the site directly depends on its convenience and simplicity for your customers.
Why does a site need technical support?
Creating a website is an important and responsible step. However, simply creating a website is not enough. In today's competitive environment, you can't just launch a website and sit still, waiting for orders.
To get visitors, have orders and keep your site in the top lines of search results, you need to continue working in this direction. Regular tracking of behavioral factors allows you to develop a web project.
The resource is being developed using:
new features for viewing your order;
detailed description of the product, photos, videos, real reviews;
hiding or showing the price on the website;
discounts, promotions and other advantageous offers;
simplification of the ordering process;
user's personal account;
additional information about the seller company;
smart calculator in the catalog;
banners on the main page, in the catalog or blog;
and other design improvements that help the user place an order.
For example, for a large information portal, it is necessary to constantly develop new articles on current topics. On an online store, it is necessary to track the behavior of users and adjust the site design to their actions - an intuitive interface. If you have a corporate site, then you will need your own webmaster or a personal manager selected for you by the IT company.
In addition to the above, it is necessary to monitor the technical availability and performance of the site. Caring owners regularly make a backup copy of the site or entrust this work to the technical support department. This will come in handy in the event of a large-scale breakdown. The site can be restored with minimal losses and in the shortest possible time. All these actions include technical support for the site.
Technical support for the site
Technical support of a website is a whole complex of activities aimed at maintaining the resource's functionality and its natural promotion in search. It is divided into maintaining the relevance of content and maintaining the functionality of the website.
Keeping content up to date
Site support includes:
periodic filling with text and media materials selected by the client or developed by the company providing this service;
technical work focused on monitoring and maintaining the resource's performance. Maintenance allows you to keep the site on schedule around the clock.
Site support can be:
periodic, when the content on the site is updated 1-2 times a week;
permanent, when the site is filled with text materials every day.
It is important to understand shopify website design that using only text filling, the site will have to be "pulled by the ears" to the expected result. We recommend using technical maintenance (included in the technical support of the site).
Maintaining the functionality of the site
Maintenance of the site is as important as the content. With the help of monthly maintenance, you can monitor the resource status, prevent various technical failures and fix them as they are detected. Maintenance gives confidence in the integrity, safety and useful improvements of the site.
Website maintenance
Read more about what is included in technical support and what advantages it has in the articleSite support: customization, updates and content edits
For greater effect we recommendSEO promotion, so that there is a natural search movement.
Website promotion
Are your website not sending you any requests? People will buy from you if they know about your website, and for that you need promotion. Don't wait until search engines index your website and start showing links in search results. Take action from the first days of launch.
Promotion is based on marketing, requires investments and the presence of sources of target visitors. Search engines and social networks act as sources of target audience.
Depending on the direction and area of business, the following promotion methods are used:
Search engines (SEO promotion and contextual advertising);
Targeted advertising in social networks;
Copywriting (creation of content based on key queries);
Creating a mobile application.
The most complex process is the promotion of a large online store, corporate or premium site. It includes all possible sources and methods of promotion, a large budget and effort.
Website promotion from the first days
Let's sum it up
Technical support for the site is needed for:
natural search engine optimization (SEO) based on key queries and content quality;
maintaining the resource in working order 24/7.